A favorite locale among the foreign community and Japanese women alike, Elana Jade, an organic beauty salon in Minato’s stylish Azabu Juban area, has operated under one simple principle ever since its opening back in 2009: “If you wouldn’t eat it, don’t put it on your face.” Thanks to its strict healthy policies, lovely staff and a great variety of treatments, nearly a decade later it has grown to become one of the best-known venues for all sorts of beauty treatments, from facials to massage to eyelash extensions and manicures. Happy (and proud, too!) to celebrate its 10th anniversary next year, the Savvy Team returns to the salon to rediscover its charms and check what’s new on the horizon.
Years of experience and knowledge
With over 16 years of experience as a beauty therapist and a personal trainer, Elana (Jade) Gilbert, the charismatic founder of the salon, knows that what’s inside is as important as what’s outside. Ever since she began studying fitness, beauty therapy and nutrition in her home of Australia, she has advocated a holistic, organic approach to beauty, something she used as a base of her therapy approach at Elana Jade. When she opened the salon, she wanted to provide high-end beauty treatments that are effective, healthy and natural, and such that they have the power to help the skin restore its vitality and radiance, which as a result would improve people’s health and confidence. Ten years into the business, this policy hasn’t changed.
“Placing a dangerous substance on the skin can be akin to drinking it. It’s best to avoid chemical-laden products and instead use the best nature has to offer,” Elana advocates. That’s why the salon’s entire list of services uses organic product lines, all delivered by internationally trained and experienced therapists.
Elana’s charisma, however, also extends to communicating essential things with customers that go beyond the services offered at the salon: like things we need to do (and can do) on our own. “Eat, Sleep and Exercise” are the three pillars of holistic beauty care, she tells us, assuring us that any treatment can extend its effects if those are done properly.
Eating healthily involves consuming a lot of food rich in antioxidants — like açai berry, fresh organic fruits and vegetables, consuming lots of omega 3, vitamin C, and vitamin E to restore the skin’s collagen, and having a profound hydrating regime (of at least eight glasses of good quality water a day). Exercising is essential for our facial muscles too, she tells us, to prevent premature aging, sagging and loss of elasticity. Getting our